VELION
About Velion:
Born out of “Metal” and grown through “Music” is one of the signature mantras of Itchy Metal Entertainment and returning to the company’s original young, metal roots is a natural fallback position for the growing indie label. For their latest venture, IME trains musical lens on the Eastern European land of Lithuania. In the town of Gargždai four teenagers mix together heavy riffs, musical melodies and stringed harmonics creating a signature blend presented to the world as “Velion”.
Originated in 2006 between friends Lukas Damulis and Mindaugas Baginskas the band takes inspiration from inner emotions derived from the connection between human and nature. From youthful beginnings, the group continued to develop and evolve their sound and recruit additional members Vykintas Vainius and Mantas Mockus. The new combination eventually readied Velion for live performance. As the band continued to mature, they took that confidence into local contests and festivals including “Gyvai 2010″ securing the main prize as the best young band in the Samogitia.
Velion released their debut single “Demonas Angelo Sparnais” in the first half of 2011. During the recording session, the band seized the opportunity to film the process, the result of which became the official “studio” music video for the track. It was this creation that ended up with IME’s Los Angeles talent team and a direct conversation quickly followed.
As evident through the addition of Velion, IME continues to look for self-starters with strong business acumen. For 2011, the label plans to capitalize on the group’s early enthusiasm and looks to help them put even more Metal on the map for Lithuania.
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